The mission was to create a new line of high-end princesses. These were dress-up play wear items which had an adventurous element with accessories and accompanying storylines. The goal was to encourage self-esteem with positive, colorful images.
I created the brand for this line, starting with the logo and packaging. The most fun, though, was directing a photo shoot where we created an entire world of adventure for each princess. Some will recognize that throne, as it has been seen on lots of theatre stages throughout San Diego county.
Art Direction, Photo Shoot Direction, Photo Manipulation, Layout
Feel free to reach out. I’m always interested in discussing new projects. What great work can we create together? From print, digital, web, ,branding, video and everything in between, let Henzel Design develop something special just for you.
I have extensive experience in print, digital, video and motion design. My skill set is versatile and includes creative and art direction, photo shoot direction, design, print production, photography, brand identity, typography and project management from start-to-finish.
Thanks for stopping by. Please have a look at what I’ve been up to!